Tags: jeans strauss
- Levis Strauss Jeans
The story of jeans strauss started when Jacob Davies, a poor tailor discovered the good quality of the cloth he was buying from Levi Strauss. He constantly used the cloth in repairing jeans that were used by miners because of its durability. And this eventually led him to come up with the idea of reinforcing the pockets of the jeans he was making and adding copper rivets.
